Chopard and Bahrain Jewellery Centre Support The Dreams Society

Chopard and Bahrain Jewellery Centre jointly held an exclusive event at Chopard Boutique in Modal Mall Bahrain, on June 12, 2009. The event marks brand’s support for The Dreams Society, a foundation that helps realize the dreams of children who suffer from terminal illnesses and debilitating diseases. Co-president and Artistic Director of Chopard, Caroline Scheufele says “when you’re lucky enough to lead a charmed life, it is only right to help those for whom life is a trial.”

The importance of the values that have forged the shining reputation of the Geneva-based Maison: humanity, generosity and kindness are the essential qualities governing the vibrant creativity and the taste for aesthetic wonderment cultivated in the ateliers of this family-run Maison.

Beyond its stature as the symbol of lovers, it evokes the heart as a giver of life. Through creations worn like a visible crest of love and happiness, Chopard dedicates its Happy Hearts collection to every woman with a Big Heart. The choice of a Chopard jewellery creation is that of the Chopard woman, who sees in the Maison’s commitments an echo of her own generosity, of her own high ethical standards. Big-hearted women find in Happy Hearts designs the transparency of their origins and sense of genuine consistency with their own value system, inextricably interwoven with a desire for self-giving.